[agency] We Are Social
[brand] Major League Soccer | Adidas Football
[role] Content Creator
For MLS Rivalry Week, Major League Soccer invited local creatives to document matchday culture for their “Our Soccer Is” campaign. I was commissioned to create content about my Galaxy fandom leading into the Galaxy vs. LAFC derby. To tell a story about myself, I needed involve the community which has shaped me. So I photographed Galaxy supporters and wove their portraits with match day visuals (pregame atmosphere and in-game action) in order to tell a people-led story that feels authentic to every Galaxy fan.
It was built to travel across MLS social.🏄🏽
