Studio Rosa — Connecting Brands to Culture

Lest we forget the

Roots that ground us.

creative director with a Producers Mentality

Hi, I’m Khristian—yep, with a K. The spelling comes from the delivery-room nurse who casually asked my mom, 'Christian with C or K.' Mom was intrigued, and well, obviously the 'K' stuck.

I tell you this little story about myself because I love telling stories. Crafting them is fun—and I’m obsessed with the details that turn a story from generic to real. Stories matter because they help us make sense of being human and connect us in meaningful ways. I believe relationships are the point; the journey is better when you share it with someone.

I do things with love and intention (just look at how I transformed my Instagram into a personal journal for my kids). And that means slowing down to listen, to think, to collaborate, to build trust on set, and to give people space to lead. The small choices (fonts, framing, color, pacing) matter, so I keep the work intentional and obsess over what I’m communicating to the audience (this is the part that keeps me up at night, but in a good way).

At 40, I'm blessed to share my life with my family. My wife Claudia, a proud Mexicana and fashionista, and our two boys Kai and Kaleb, who could play soccer all day long if I let them. Every day is about making myself better so I can be the best for them. It's never easy, but it's always worth it!

Mentorship is a big part of my why. In the San Fernando Valley, I work with a nonprofit soccer program that teaches kids the game and uses it to spark confidence, discipline, and joy. Work or personal, it all connects back to building a better future.

Let’s build something meaningful Together.